By Gail Gershon, Senior Director, Gap Inc.
Every foundation wants its grantees to fully utilize the resources available to them. As funding from all sources becomes increasingly scarce, more foundations are thinking creatively about how to leverage their dollars to increase impact. They are building into their RFPs and grantmaking processes specifics about communication, advocacy, and other activities that used to be an afterthought.
At Philanthropy New York’s January 10th program “Reimagining Service and Cities of Service: A Funder’s Guide to Driving Change through Volunteerism,” the program’s panel argued that foundations should incorporate into their grantmaking specific strategies to help nonprofits more effectively engage volunteers and made a strong case for the return on philanthropic investments in volunteers.
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